At the shelf
Know what you are buying
Scan several labels, compare style and value range, and walk away with the bottle that fits the meal, the budget, and the occasion.
AI wine scanner for decisive buyers
Choose better wine.
In ten seconds.
Point your camera at any bottle. Wine Identifier reads the label and returns the producer, vintage, grape blend, tasting notes, food pairings, serving guidance, and an estimated value range. Start free; unlock unlimited scans and the full wine library with Pro.
- Free download
- One complete scan daily
- Unlimited scanning with Pro
10 sec
typical scan-to-dossier
Unlimited
identifications with Pro
Lifetime
one-time option available
Why people upgrade
For every bottle decision.
Pro is built for the moments when one scan is not enough: comparing bottles, ordering confidently, and remembering what deserves a place in your cellar.
Start free, then unlock unlimited Pro scans.
At the table
Order without guessing
Decode unfamiliar producers, grape blends, and vintages before the cork is pulled, then match the bottle to what everyone is eating.
In the cellar
Build a memory for every bottle
Save what you scanned, revisit tasting notes, and keep a private record of the bottles worth buying again.
The tasting card
Everything a sommelier would tell you.
Each scan returns a complete dossier on the bottle in front of you — written plainly, organized beautifully.
No. 01
Label identification
Name, producer, and vintage, read straight from the glass. Worn or obscure labels get the most likely match, clearly marked as an AI inference.
No. 02
Blend & appellation
The cépage behind the wine — grape varieties and their rough proportions — plus region and appellation, even when the label keeps quiet about them.
No. 03
Tasting profile
Aroma, palate, finish. Structure notes on acidity, tannin, and body, written in plain language you can actually taste along with.
No. 04
Serving & pairing
The right serving temperature, whether to decant and for how long, and food pairings that flatter the wine instead of fighting it.
No. 05
Estimated value
An AI-derived market estimate with a confidence level — a realistic range for the bottle in front of you. Not an appraisal, and honest about it.
No. 06
Private cellar
Every wine you scan is kept in an on-device collection. Your cellar lives on your iPhone — browsable, searchable, and entirely yours.
New · The wine library
A sommelier’s reference shelf, bound into the app.
Beyond the scanner, Wine Identifier carries a reading room — arriving with the next update as part of Pro.
I
Grape variety encyclopedia
From Aglianico to Zinfandel — profiles of each grape, its styles, and the regions where it shows best.
II
Wine regions guide
Appellations, climates, and the producers worth knowing, laid out region by region.
III
Food-pairing guide
What to pour with what you are cooking — by dish, by cuisine, by occasion.
IV
Daily wine facts
One short, useful piece of wine knowledge each day. Dinner-table conversation included.
Included with Wine Identifier Pro.
How it works
Three steps, ten seconds.
- 1
Snap the label
Frame the bottle and shoot. Dim cellar light and well-traveled labels are fine.
- 2
The AI sommelier reads it
Vision models parse the label; wine knowledge fills in the blend, the terroir, and the style.
- 3
Read the full dossier
Identification, tasting notes, pairings, and value — saved automatically to your cellar.
From the App Store
The app, as it pours.
Pricing
Start free. Upgrade when wine decisions matter.
The free scan proves the result. Pro removes the daily limit and adds the full wine library for people who use the scanner often.
The house pour
Free
$0forever
- One complete identification per day
- Full result detail, not a teaser
- Private on-device cellar collection
The reserve list
Best for unlimited scanning
Pro
from $4.99per week
- Unlimited label identifications
- The full Wine Library: varieties, regions, pairings, daily facts
- Cellar value insights for bottles you scan
- Weekly, annual, and lifetime options in-app
From $4.99/week, $24.99/year, or $29.99 lifetime — one payment, yours for good.
Subscriptions are managed by the App Store and can be cancelled anytime.
Download free. Choose Pro inside the app when you want the whole cellar.
Questions
Asked at the table.
How accurate are the identifications?
Very good on most commercial labels — and honest when it is less sure. Every result is an AI inference: the app names the most likely wine and shows a confidence level rather than pretending to certainty. Obscure, handwritten, or damaged labels receive a best-effort reading, clearly marked as such.
Is the value estimate an appraisal?
No. The value range is an AI-derived market estimate for a typical bottle in typical condition. It is useful for orientation in a shop or on a restaurant list, but it is not a certified appraisal, and it is not a guarantee of price.
What happens to my photos and data?
Label photos are processed to identify the wine. Your scan history — your cellar — is stored on your device. It is your collection, on your iPhone.
Which languages does the app support?
English and Japanese. Results are written natively in each language, not machine-translated after the fact.
Can I cancel anytime?
Yes. Subscriptions are handled by the App Store and can be cancelled anytime in your Apple ID settings; Pro remains active until the end of the paid period. The lifetime option is a single one-time purchase.
Start with one scan.
Then unlock unlimited Pro when every bottle starts asking a better question.